Seth Godin

"When you only listen to the top 40, you're letting the crowd decide what you hear. And if you consume nothing but the most liked, the most upvoted, the most viral, the most popular, you've abdicated responsibility for your incoming. Most people only read bestselling books. That's what makes them bestsellers, after all. Popular is not the same as important, or often, not the same as good."

Seth Godin