Problogger

“For a blog to be successful, your content needs to be useful and unique to your readers.”Obvious, sure. But that really is the litmus test when decided whether or not someone else will invest their time in what you write regularly. I’ve learned a lot in the few years that I’ve been doing it. You don’t need to expect to make six figures from blogging but you do need to be confident that you can get people to read your stuff. They also shed some light into the culture of blogging that most bloggers (myself included) are naive to.
“Don’t get too down if people don’t comment on your blog with great frequency. Even the most popular blogs tend to attract only about a one percent commenting rate on them!” “Jakob Nielsen’s usability study found that 90 percent of online-community users are lurkers (read or observe without contributing), with only 9 percent of users contributing “a little†and 1 percent actively contributing.” “You might expect English to dominate blogging overall, but in terms of volume, Japanese takes the top spot with 37 percent, and English is second with 36 percent. When it comes to the Top 100, though, 80 percent are written in English.”Problogger: Secrets for Blogging Your Way to a… by WileyIndyGraphics
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